AIBlog
Beyond Commands: The Art of Communicating with AI
Published on 21 03 2024
Blog
Research, DVJ, science and brand growth
Blog
Impact of National Culture: How Style Elements Affect Viewers’ Attitudes toward TV Ads
Published on 13 03 2024
AIBlog
The key to AI integration: Keeping things the same while innovating
Published on 23 02 2024
Blog
The ripeness of ideas: Introducing too early or too late
Published on 21 02 2024
Blog
Landing your intended message: Speaking so you are understood
Published on 06 02 2024
Blog
Employee blog – Research Expert Mike van Zweeden
Published on 25 10 2023
Blog
Cooperation with the VU University on Survey Research Methods
Published on 21 03 2023
Blog
The effects of OLV design elements on skipping behaviour and brand recall
Published on 10 10 2022
Blog
Pricing strategy: how to determine the right price in these times?
Published on 19 05 2022
Blog
Video advertising at face value
Published on 25 04 2022
Blog
Fan Centricity: What brands can learn from top-flight football clubs
Published on 19 04 2022
Blog
The Moment of Truth: A moment surrounded by an infinite supply
Published on 22 02 2022
Blog
First learnings from projects with the DVJ Brand Growth Detector
Published on 28 10 2021