DVJ´s International Cross-Border Growth Accelerates

Utrecht, 28th August – DVJ Insights, a leading marketing research agency with clients from around the globe and offices across Europe, proudly announces the addition of three new consultants to its esteemed Global Consultants team. The strategic recruitment of professionals from the United Kingdom, the Netherlands, and Germany contributes to the company’s further successful international cross-border growth.

Expanding Horizons

In recent years, DVJ Insights has been on a path of remarkable expansion, solidifying its presence in key markets worldwide. With the addition of three new consultants to the global consultant team, DVJ responds to the constant growing and shifting needs of both global and local clients as it comes to growing their brand, delivering practical scientifically based research, qualitative data analytics, cutting-edge solutions, and the best-customized consultancy.

Meet the New Consultants

Pavi Chandrasekaran (on the left image), joining the UK office, brings a wealth of media and telco experience, having worked at Sky for nearly 6 years and in agencies such as KPMG, Kantar, and Hall & Partners. Pavi has always been a trusted advisor among senior stakeholders within the businesses she has worked for and brings insights to life with the added layer of commerciality.

“I love to stay on top of the innovation happening in the ever-evolving market research industry. I started my career doing social research in India with PAPI (pen and paper interviews) and saw research evolve at great speed. I work with senior stakeholders in the business to highlight and explain the “so-what“ behind every piece of information we collect.

What makes DVJ unique is the way the methods and techniques are based on most recent academic publications which makes it extremely interesting and valid at the same time. Also, the teams are extremely warm and welcoming here at DVJ, so really looking forward to a strong collaboration.“

Joyce Pakkert (in the middle), joins the team from the Netherlands, with a track record of excellence in FMCG, advising marketers on their insight questions and helping them to translate insights into marketing strategy and activation. With her innovative approach and deep industry, knowledge she has the ability to deliver amazing results.

“I love people and their opinions and attitudes. I strongly believe customer-centricity is key for any marketer to fuel brand growth. I am impressed by the profound understanding of DVJ of consumer motivations, brand performance, and communication effectiveness. What I like in particular is the unique storytelling solution, a mass-qual approach to gain an in-depth understanding, at scale, of motivations, experiences, and reactions in people’s own words.“

Dominik Ebbers (on the right picture), has more than 15 years of experience in market research in Germany. Having built up the online market research company mafo.de, Dominik knows all the process steps in market research.

“DVJ’s holistic approach with its scientific basis and clear organisational structure impressed me right away. Especially with owner-managed companies, the product and the advice are even more at the centre of attention. This way of working is very close to my understanding of customer service and I am happy to be part of this great team.“

Global Diversity and Expertise

As a company committed to diversity and inclusion, DVJ is immensely proud of the multicultural composition of the whole team. With 93 professionals from 11 various countries, DVJ Insights fosters an environment of collaboration and creativity that enriches the solutions offered to clients worldwide. Jori van de Spijker, Global Commercial Director, shares his excitement about the Consultant´s team expansion:

“I’m very happy that Joyce, Pavi, and Dominik have joined our team. They bring a great mix of experience and expertise, which helps us to further build our capabilities across markets. It is a testament to the exciting journey that we are on that each of them decided to join DVJ, despite being in a very comfortable position elsewhere. I look forward to working with them and seeing them support our growing client base across Europe.”