DVJ Insights expands consultancy team

DVJ Insights expands its consultancy team with the appointment of Ben van der Werf and Sonja van den Berg as Client Consultants. From the office in Utrecht, Ben and Sonja will be responsible for the further growth of the national and international client portfolio, as well as supporting current clients in their business growth objectives.

Jori van de Spijker, Global Commercial Director, said: “Ben and Sonja’s experience is a great addition to our global consultancy team and their expertise is a perfect match for DVJ’s ambitions and working methods. As one of the fastest-growing agencies in Europe, it is important to expand the team, but our ambition to attract only the best people remains paramount. I am proud that such strong researchers as Ben and Sonja have chosen us, allowing us to continue to provide our growing international client portfolio with the best and most innovative research solutions.”

“As one of the fastest-growing agencies in Europe, it is important to expand the team, but our ambition to attract only the best people remains paramount.”

Ben van der Werf

Ben van der Werf is a seasoned research and insights professional with broad international experience. Before DVJ Insights, Ben worked as a Global Research Partner for Opeepl in Copenhagen and various international roles at Nielsen and GfK. Ben has a passion for guiding and advising clients on complex issues ‘to make our clients shine’.

Ben: “DVJ Insights is successful because of its unique methodologies, such as MassQual, the proactive service and high-quality insights that increasingly resonate with national and international clients. There is a focus on quality and content that really appeals to me. In addition, I already knew key people in the organisation from a professional relationship, which is a guarantee for an organisational culture in which to excel.”

Sonja van den Berg

Sonja van den Berg is an experienced consumer & shopper insights professional with experience on both the client and agency sides. Sonja has a passion for optimising business results through better insights and a strong focus on translating and applying results and insights into actionable strategies. Before joining DVJ Insights, Sonja worked as Consumer Insights Leader Benelux for NielsenIQ, for years in various consumer & insights roles at Albert Heijn and as Consumer Insights and Research Manager at PepsiCo and Millward Brown.

Sonja: “I am very happy with my new role as Client Consultant at DVJ Insights. I am looking forward to working with clients and helping them grow their business with relevant insights by offering the speed and flexibility of DVJ, the expertise and unique & innovative research solutions.”