Events

JOIN US IN THE DIALOGUE ABOUT BRANDS, ADVERTISING AND MEDIA

 

We regularly organise events, training courses and workshops on our areas of expertise.

Brand Growth Event

„The Ingredients for Brand Growth“ ist eine Initiative von DVJ Insights. Die Plattform wurde von und für Marketingfachleute gegründet, die mehr über Markenwachstum erfahren wollen. The Ingredients for Brand Growth ist in den Niederlanden, im Vereinigten Königreich und Deutschland aktiv und besteht aus drei Elementen: einem jährlichem Event, einer Studie und Interviews. Die Plattform verfolgt ausschließlich das Ziel, die Marketingpraxis und die Wissenschaft näher zusammenzuführen. Dies ist die perfekte Basis, um zu lernen und unsere Arbeitsweise zu verbessern.

Brand growth event

Visit event page Gehe zur Event-Seite

Bevorstehende

DVJ Referenten

Wir werden regelmäßig gefragt, ob wir unsere Vision und Kenntnisse eines bestimmten Themas teilen können. Das machen wir nur zu gerne! Sie können eine Anfrage senden, nachdem Sie auf einen Referenten geklickt haben.

Lucas Hulsebos

Trainings

Our approach and products are focused on brand growth. An analysis or research result alone cannot achieve that. Therefore, we also offer plenty of support in the shape of workshops and training sessions.

Interpreting research results is more than reading a report. For this reason, we have set up a training program that can help marketers, researchers and media people in various ways. Within DVJ is a select group of people who use their personal experiences, learnings from science and from practice to help make each practitioner better. This training program is a standard part of „Reality Analytics,“ our unique branding and communications model. But we also provide separate training for all our clients and prospects:

  • Implementation of marketing science based on Les Binet, Peter Field and Byron Sharp, among others
  • Media operation: impact of medium types, allocation issues, decay effects and how to distribute and track resources
  • Writing good concept statements. What is the best path to innovation of products and services
  • Writing a briefing: practical tips for anyone who wants to brief agencies better
  • Brand building: how to successfully build brands through media and creation
  • Methods: the power of MassQual
  • RealityAnalytics Dashboard: using the dashboard and the analysis capabilities available
Get in touch

Workshops

Our workshops are mainly aimed at inspiring and informing. That is why we have developed a step-by-step approach to close each presentation. This FUA structure is designed to come up with concrete actions together with our clients on the basis of the research.

We incorporate contemporary marketing science into many of our products. In our workshops, we take a little more time with why this science is so important and how we apply it. More specifically, we also offer Brand Growth Workshops.

With DVJ’s Ingredients for Brand Growth concept, there are 50 to 100 interviews annually, and international research is conducted among marketers. The aim is to learn what successful real-life strategies are to help brands grow. These workshops are provided at our offices in Utrecht, London and Hamburg but can also take place in-house.

Get in touch