Holistic research solutions

Our holistic portfolio for realising growth

Brand & Communication

Brand Reality
Reality Analytics
Ad Reality

Innovation

Concept Optimizer
I-HUT
Idea Generation

Shopper

Customer Journey
Shelf Optimizer
Shopper Mission Study

Vision

To achieve growth, research and analysis must change and give more insight into the why

Better surveys

Integration of all data

Scientific basis

Embedded Research

Why clients choose our approach

Our approach? We listen you. We use relevant science. We use our common sense. We use our experience. We innovate. All for brand growth. See it for yourself!

Integrating survey & non survey data

Why focus groups do not always help.

The true value of free associations

Why predefined statements are giving us wrong clues.

The concept of story telling techniques

How storytelling tells us more than just a story.

The value of unforced exposure

Why we test using stimuli in a way we are using it at home

Always on. Always up to date.

Our CEO Lucas Hulsebos talks, and DVJ Insights in the news.

1405, 2018

Les Binet keynote speaker for DVJ Insights

On the 4th of October Les Binet will attend on our Brand Growth Event in the Netherlands as a keynote speaker. Les is Head of Effectiveness of adam&eveDDB and recognised as an expert in econometrics. He has won more effectiveness awards than anyone else in the UK. In 2014, the IPA awarded him The President’s Medal, the highest honour it can bestow, in recognition of his achievements. […]

1304, 2018

DVJ Insights nominated for MOA Agency of the Year

We are delighted to announce that DVJ Insights has been nominated for the 'Marketing Research & Analytics Agency of the Year' award for the second [...]

604, 2018

Sky and DVJ Insights at the Insight Show

In March, we were presenting at the Insight Show in London with Trevor Roberts, Head of Insight at Sky, TV Products. The slides are attached below. At DVJ we have proven that advertising testing is vital to optimise campaigns, and deliver effectiveness. Tests have shown that the best performing ads need 300 fewer GRPS to be successful in market than the worst performing ads. […]