Holistic research solutions

Our holistic portfolio for realising growth

Brand & Communication

Brand Reality
Reality Analytics
Ad Reality

Innovation

Concept Optimizer
I-HUT
Idea Generation

Shopper

Customer Journey
Shelf Optimizer
Shopper Mission Study

Vision

To achieve growth, research and analysis must change and give more insight into the why

Better surveys

Integration of all data

Scientific basis

Embedded Research

Why clients choose our approach

Our approach? We listen you. We use relevant science. We use our common sense. We use our experience. We innovate. All for brand growth. See it for yourself!

Integrating survey & non survey data

Why focus groups do not always help.

The true value of free associations

Why predefined statements are giving us wrong clues.

The concept of story telling techniques

How storytelling tells us more than just a story.

The value of unforced exposure

Why we test using stimuli in a way we are using it at home

Always on. Always up to date.

Our CEO Lucas Hulsebos talks, and DVJ Insights in the news.

1807, 2019

How can we generate new insights based on existing data?

Case Study – Integrating data in tracking Client’s challenge There’s a discussion going on between data sources and questionnaires. Most of the time the people [...]

1707, 2019

Data, data and even more data

Column Lucas Hulsebos – CEO DVJ Insights These past few years we have taken over many trackers at DVJ Insights. An exciting process for us, [...]

907, 2019

The real danger of always-on: being always-off

Blog Jori van de Spijker – Practice Lead Brand & Comms These last couple of years we have seen many advertisers switch to an [...]